ISDE 2021: MOTUL signs two-year deal with FIM
The FIM has announced Motul as a main partner of the FIM International Six Days of Enduro (ISDE) after signing a two-year deal.
The agreement with the French lubricant company is for an initial two-year period at the oldest event in the FIM calendar and will see Motul fully launch into the Enduro off-road segment, complementing its existing involvements at the Dakar Rally and its partnership with the off-road bike manufacturer Sherco.
Motul says it will be playing a leading role in this iconic event, and both competitors and fans will be able to explore the range of Motul products onsite in Italy. The highly recognisable Motul Racing Lab truck will also be present in the paddock offering oil analysis and free advice to riders, just as it does on the Dakar. Customers and Motul Ambassadors will be also present from different parts of the world.
Motul and Sherco have been in partnership for over a year and, as Enduro21 reported previously, will offer a wide range of support services during the ISDE to around twenty privateer bikers from around the world plus, of course, support for the official factory team riders in their respective national teams.
The 2021 edition of the FIM ISDE will take place in the Apennine region of Northern Italy between Lombardy and Piedmont from August 30 to September 4. The total length of the famously mechanically demanding event will be approximately 1000 kilometres.
Bikes at the event can benefit from Motul’s race-proven 300V Factory Line Off Road and 300V2 products, plus the specific 800 2T engine oil which is tailored for off-road use. Motul RBF 700 Factory Line Racing Brake Fluid is an ultra-high performance fluid perfect for this environment, and Motocool and the full range of MC Care products will be the ideal products for ISDE competitors.
Anton Malyshev, Motul Head of Business – Powersports said: “This is a really exciting development for us, and it will offer us the perfect opportunity to validate and promote the quality and performance of our extensive range of off-road products in front of the whole enduro community. We have formed an excellent relationship with the FIM over the years, largely through our partnerships in other motorcycle championships, but to partner with such an historic and globally famous event is very special. We can’t wait for it all to kick off at the end of August and to be working closely alongside our partner Sherco on this!”
More information: www.motul.com